According to Cointelegraph, LBank community angel officer and risk control advisor Eric He recently shared exclusive insights regarding LBank's current progress, significant achievements, and the future crypto market.
Currently, the crypto market is entering a new phase, with an increasing number of institutions joining, significantly enhancing market liquidity. As a leading global crypto exchange, LBank's global registered user count has surpassed 15 million and has received widespread recognition from market users.
Founded in 2015, LBank supports over 800 cryptocurrencies and is committed to providing users with a diverse and convenient trading experience. Through innovative trading solutions, LBank helps users achieve over 130% average returns when new assets are listed.
As 2025 approaches, Eric He participated in this interview to share LBank's current developments, future plans, and his predictions for the future evolution of the crypto market.
Cointelegraph: In the third quarter of 2024, you proposed five major strategies on the occasion of LBank's 9th anniversary. What were the results after implementation? How did the market perform?
Eric He: The facts are the most convincing proof. The five major strategies proposed by LBank in Q3 reflect its historical demand and market positioning very well. Especially in December, we optimized our listing strategy and launched the 'X Plan' with an exclusive whitelist mechanism.
In 2024, we successfully launched over 300 new projects and proposed 'Discover the era of MEME legends', launching many high-potential Meme assets including GOAT, MOODENG, ACT, and more.
Additionally, we launched the Launchpool product, providing users with new opportunities to participate in early projects. Through this initiative, we launched quality projects like Cellula and REVOX, further enriching our investment options and accurately matching the ever-changing needs of users.
These initiatives not only keep pace with market trends but also deepen our interaction with users, ensuring that every user can experience a more valuable and rewarding experience.
Cointelegraph: In 2024, Meme coins received significant attention. What specific measures did LBank take to adapt to this trend?
Eric He: In the crypto space, liquidity is crucial, and we are committed to creating more revenue opportunities for users. In 2024, LBank continuously assessed Meme coin projects and made precise market layouts.
As mentioned in LBank Labs' Meme research report (2024 Meme Track Study: Breaking the Circle and Rebirth, from Controversial Narratives to Trillion-Dollar Tracks), in 2024, the proportion of Meme coins launched by LBank among all our new listings is very high, reaching 34%, a figure far exceeding other exchanges. Among them, the MOODENG launched by LBank has set a record with a maximum increase of 63 times, while GOAT and PNUT achieved astonishing returns of 299 times and 81 times respectively, marking a significant milestone in our deep cultivation of the Meme track.
Additionally, LBank is actively promoting the multidimensional development of the Meme ecosystem. As early as July 2023, we established a $10 million MEME special fund to encourage high-quality early-stage innovative MEME projects. In March of this year, we collaborated with SLERF to initiate a donation campaign, and in August, we partnered with GMGN.AI to accelerate the arrival of the 'meme super cycle'.
These initiatives fully reflect our firm commitment to supporting innovative projects, while deeply integrating Meme culture into the crypto market to ensure that our users and partners can gain more benefits from the increasingly robust Meme market.
Cointelegraph: Reflecting on 2024, what achievements does LBank have?
Eric He: In 2024, LBank achieved tremendous success. Among them, the annual keyword for LBank is 'pole vaulting'.
On August 1, LBank's registered user count reached 10 million; after 61 days, it grew to 12 million; and just 59 days later, the global registered user count surpassed 15 million. The continuously shortening time frame and rapidly growing user data are the best proof.
For LBank, maintaining market competitiveness is one of its core values. In the spot market, LBank's 24-hour spot trading volume surpassed $2.7 billion. Additionally, in the latest report from 0x Scope, LBank's spot market share reached 3.04%, ranking among the top 10 globally.
On November 28, LBank's 24-hour derivatives trading volume surpassed $67 billion, setting a new record, second only to Binance.
At the same time, LBank has actively organized global brand promotion activities, participating in major international conferences such as Dubai Token 2049, Korea Blockchain Week, and Singapore Token 2049. These initiatives demonstrate LBank's firm determination to seize new growth opportunities while enhancing brand influence through global brand promotion.
Additionally, LBank received multiple awards in 2024, including the honor of 'Best Altcoin and Memecoin Exchange' at the Wiki Finance Awards 2024 and the 'Best Exchange' award at the Crypto.News Awards 2024.
Cointelegraph: Security is a top priority for any exchange. What measures did LBank take in 2024 to strengthen user asset protection and ensure the platform's safe operation?
Eric He: Asset and trading security is LBank's top priority. We have robust systems in place to protect user assets and ensure the safe operation of the platform. LBank has successfully prevented potential user losses valued at $1.2 billion, with the system detecting and successfully intercepting suspicious withdrawals totaling $540 million.
In 2024, we adopted real-time monitoring tools based on artificial intelligence and machine learning, multi-level risk controls, and regular independent security audits to help maintain the stability and reliability of the platform.
In addition to automated monitoring, we also conduct regular penetration tests, and our cybersecurity team monitors 24/7 to detect and fix potential security vulnerabilities at any time. In the future, LBank will continue to set benchmarks for security and transparency, providing users with an unparalleled experience.
Cointelegraph: What is LBank's ecological layout like?
Eric He: LBank Labs has built a comprehensive ecosystem through collaboration with important partners such as IOSG, ArkStream, HTX, and venture capital firms like Interop. These collaborations aim to uncover new growth opportunities in the ever-changing market environment.
Furthermore, LBank Labs has invested in high-potential projects such as XION, Usual Labs, and Union. We are also closely collaborating with leading public chains like Avalanche, TON, and Solana to promote ecological development and support developers to drive long-term progress in the industry. We remain committed to continuously discovering emerging market narratives and promoting innovative development in the crypto ecosystem.
Cointelegraph: With LBank's continued development, what are LBank's plans for the coming year?
Eric He: Looking ahead, we will focus on the following key areas to further consolidate our position as a leading global exchange.
First, we plan to undergo a brand upgrade to provide quality trading services to users and our expanding community, meeting their ever-changing needs.
In addition, we will increase liquidity by bridging the value gap between narrative-driven tokens and Meme coins to attract more quality projects, broaden trading options, and strengthen our competitive advantage in the global market.
Compliance and security remain at the core of our strategy. LBank will continue to prioritize global compliance efforts and adjust our strategies according to different cultures and regulatory environments. Our official independent site will soon launch in several regions to effectively implement global and regional strategies, addressing the complexities of local markets and ensuring sustainable growth as we enter a new phase.
Cointelegraph: Looking ahead to 2025, what are your main predictions for the crypto market? How is LBank preparing to respond to these changes?
Eric He: The crypto market will offer perfect opportunities for investors.
Interest rate cuts and increased liquidity are expected to drive Bitcoin's performance in the coming months and become a key factor in market recovery. Besides Bitcoin, we expect that with growing institutional interest and technological advances, other altcoins, L1 networks, and the DeFi sector will also see significant recoveries.
Moreover, areas such as RWA, AI Agent, Meme, and DeFi will become strong growth points, attracting substantial capital inflows due to their innovative narratives and broad appeal.
LBank will focus on launching a diverse range of tokens that align with high-growth areas, further optimizing our listing strategy to provide users with the most promising projects. At the same time, LBank will keep pace with the latest trends in market reforms, committed to helping the community seize the next wave of crypto innovation opportunities.
