Most investments in the Web3 space are essentially attention investments.
Crypto KOL @redphonecrypto once said that a coin’s ability to attract attention is more important than other indicators. This round of bull market meme once again illustrates this truth, as it completely defeated “value coins”.
However, in the current situation where attention is scattered and filled with noise, it is not easy to judge the true direction of attention. Users are often misled by marketing information on social media such as platform X or false data such as TVL from project owners.
The Web3 market also lacks a more authoritative data analysis platform to guide users in investing their attention.
To solve the above pain points, Web3 asset data platform RootData launched the first "Web3 Popular Project Ranking". This popularity ranking helps users capture the real attention pulse and improve the accuracy of user investment decisions through 4.3 million real user behavior data.
Multi-dimensional data of 4.3 million user behaviors, restoring the true pulse of attention
“Web3 Popular Project Ranking” is also a major feature launched based on the investment and research needs of RootData ecosystem users.
As the trusted data layer of the Web3 ecosystem, RootData has built a huge ecological user base by encapsulating the on-chain and off-chain data of Web3 assets, providing higher data structuring and readability.
Since its launch, RootData has accumulated more than 2 million independent users, and RootData data has been cited many times by mainstream media and crypto KOLs such as The Wall Street Journal, CoinDesk, Cointelegraph, and Decrypt.
RootData is also continuously expanding its ecosystem and has reached cooperation with dozens of well-known projects such as OKX, Tokenpocket, 0xscope, etc. to establish data network advantages.
With its investment and research insights into the Web3 market and a large ecological user base, RootData also received a $1.25 million seed round of financing led by NLVC in April this year. Hong Kong-listed company Boyaa Interactive (00434.hk), Bonfire Union Ventures (a fund under Mask Network), Skyland Ventures, Orbiter Finance founder Gavin, 0xScope co-founder Jackson and others also participated in this round of financing.
推荐阅读 《RootData Secured $1.25 Million Seed Funding Round to Build a More Interactive Web3 Asset Data Layer》
After obtaining a huge amount of Web3 user investment and research behavior data and financial support, RootData hopes to feed the data back to ecosystem users to restore the true attention pulse of Web3 for them.
As crypto analyst Chen Jian said, the TVL data of a large number of projects in the current Web3 market are inflated because the market's comprehensive measurement indicators for projects are too single.
The real-time updated “Web3 Popular Project Ranking” built by RootData integrates multi-dimensional data indicators behind the platform’s user behavior.
CC, the product manager of RootData, said that the ranking list will be calculated based on the platform users' search frequency, project clicks, user votes, and the popularity and influence of the X platform, and then the project popularity value will be ranked in real time.
The “Web3 Popular Project Ranking” is also a rare data platform on the market that has attracted the attention of primary and secondary investors. RootData has not only established a comprehensive project database for the Web3 primary market, but also connected the secondary market and on-chain data.
The "Web3 Popular Project Ranking" can more realistically and comprehensively reflect which projects are more popular with users, as well as the trends in investors' attention and sentiment changes.
Although the “Web3 Popular Project Ranking” integrates complex data content, it is very user-friendly in terms of usage experience. In the past, when users first encountered Web3 products and their new features, they often had to go to channels such as X platform to find usage tutorials.
However, RootData’s “Web3 Popular Project Ranking” is clear at a glance. Users only need to open RootData to obtain and use it. Even novice users can operate it immediately without any tutorials for the first time.
Real-time sentiment panel to help users refine their decision-making granularity
At present, the transaction structure of the Web3 market is still dominated by retail investors. In a trading market dominated by retail investors, sentiment changes will be an important indicator for market investment reference. Helping investors to develop a keen sense of the characteristics and trends of sentiment changes may effectively help them make more informed trading decisions.
However, the current market lacks real-time data dashboards that track and visualize the sentiment of specific assets to quantify the potential opportunities or risks of assets.
The "Web3 Popular Project Ranking" launched by RootData is not a simple comprehensive ranking of the popularity of Web3 projects, but essentially quantifies the real-time data changes of Web3 asset sentiment and consensus.
The "Web3 Popular Project Ranking" presents the real-time changes in the market's investment sentiment through the "24h Heat Trend Chart", "Ranking Rising List", and "Today's Voting" sections, helping users to refine their decision-making granularity and find potential opportunities faster than others.
RootData product manager CC shared usage scenario feedback from multiple public beta users.
For example, you can track the “24h heat trend chart” or “ranking surge list” to perceive potential trading opportunities earlier.
CC revealed that a user found that the 24-hour popularity trend curve of a certain project was steep, and soon after that the project released important news.
Some users also lock on to the “Ranking Rising List” every day to track the 20 projects with the fastest rising popularity rankings, and later discovered that these projects are also the most active projects in the subsequent period.
In addition, according to feedback from many users who participated in the public beta, compared with investing in news on some social media channels, using auxiliary investments such as the "24h heat trend chart" will have a certain degree of forethought and can obtain ambush or exit decision-making opportunities earlier.
Some users also analyze the competition landscape of the track by comparing the popularity of similar projects.
At present, investors generally like to use single data such as DefiLlama to analyze the competition of projects in a certain track. However, as mentioned above, the data is often very watery. Secondly, some data have a lag in statistical time and are not real-time enough. Earlier projects are often not included in the statistical scope. Investment in the Web3 field is dominated by emotions, with great volatility, and requires very high decision-making time.
In contrast, RootData’s “Web3 Popular Project Ranking” is updated every hour, which not only responds to market sentiment more promptly, but also ensures that earlier projects will not be ignored.
In addition, the ranking provides filtering options such as sub-tracks and heat statistics time intervals. Users can select similar projects in different sub-tracks such as "Infrastructure", "Layer2", "DeFi" to compare the heat values and explore projects with more consensus within a specific time period such as within 24 hours or within the past 7 days.
Users can also participate in the co-creation of asset sentiment. In the past, Web3 users could only understand and express their emotions about a certain asset project through occasional votes initiated by X platform KOLs.
RootData provides Web3 users with a voting section that they can participate in at any time. For popular projects on the "Web3 Popular Project Ranking", users can vote to express their support or disapproval. This vote will also affect the popularity data statistics of popular projects.
In addition to referring to sentiment indicators such as popularity rankings or "24h popularity trend curves", users can also check real-time updated segmented lists such as recent financing and recent project dynamics to prevent missing any key nodes.
For example, users can obtain the ranking of projects with the largest single financing and gain insight into the flow of funds in the primary market; and promptly learn important information such as the project mainnet launch, testnet opening, and airdrop collection.
In addition to helping users keep up with market sentiment trends, RootData also allows users to obtain important investment information on primary and secondary market assets on the site without having to jump.
With the launch of the "Web3 Popular Project Ranking", RootData is almost the first asset data platform in Web3 that supports co-creation and feeds back data value to users.
At a time when crypto narrative investments boosted by "information flow" are gradually becoming ineffective, RootData hopes to build attention economy trends through data from over 4 million real users, provide users with effective new investment perspectives, break the information cocoon and narrow the information gap.
CC, the product manager of RootData, revealed that in the future, RootData will launch a voting scenario suitable for Telegram users, further improve the intelligence of public opinion and search models, and modularize heat values to cover more investment and trading scenarios. It is committed to providing more than 400 million crypto investors with reliable trading decision-making data to make investment easier.