Notcoin, a Telegram-based game, has announced a strategic partnership with Helika, an established analytics firm.
The collaboration aims to launch the Telegram Gaming Accelerator, an initiative to support game developers in building on the Telegram platform and the TON blockchain. This move is set to boost developers’ exposure and success by offering real crypto token airdrops to users.
Expansion of the Telegram Gaming Ecosystem
The partnership between Notcoin and Helika represents a significant effort to expand the ecosystem of Telegram mini-apps. Initially introduced by Notcoin, these mini-apps have gained substantial traction among users. Helika’s involvement, backed by $50 million in funding, will support game studios, mobile app developers, and indie developers looking to create engaging gaming experiences on Telegram.
Telegram Gaming Accelerator Notcoin introduced new meta: Telegram mini apps for millions of users, empowered by blockchain. Now, together with @HelikaGaming, we want to expand it and open an accelerator for game developers who will lead the wave of Telegram games. pic.twitter.com/6rGfzZrEnH
— Notcoin Ø (@thenotcoin) July 3, 2024
Helika co-founder and CEO Anton Umnov emphasized the potential of this initiative, stating,
“Helika sees a massive opportunity for game studios of all sizes to capitalize on global user acquisition and engage with their users at a deeper level.”
Notcoin’s Moves and Market Impact
Notcoin has transitioned from a viral sensation to a key player in the burgeoning market of crypto-backed mini-apps. Introducing the Telegram Gaming Accelerator is one of Notcoin’s most ambitious initiatives yet. This strategy has already contributed to Notcoin’s impressive market capitalization, which stands at $2 billion.
The effectiveness of Notcoin’s approach is evident from its recent market performance. Last month, the value of Notcoin surged by 275% in just one week, reaching an all-time high of $0.027. Despite a recent dip, with the coin trading at $0.01186 after an 8.99% drop in the last 24 hours, the overall growth trajectory remains positive.
Other Telegram-based projects mirror the success of Notcoin. One notable example is Hamster Kombat, a crypto-powered pet battle game recently hitting 200 million users. This milestone was achieved three weeks after the platform reached 100 million users. The rapid growth of Hamster Kombat highlights the increasing interest in Telegram-based gaming, particularly in developing countries.
Concerns from the Iranian Government
Despite the growing popularity of these platforms, some governments have expressed concerns. The Iranian government, in particular, has taken issue with the rise of Telegram-based games like Hamster Kombat. The game’s increasing user base in Iran has drawn criticism, with government officials citing it as a form of undue Western influence amid the country’s economic struggles, including high inflation and limited job opportunities.
Iran’s deputy military chief, Rear Adm Habibollah Sayyari, commented on the situation, stating, “One of the features of the soft war by the enemy is the ‘Hamster’ game.” This statement reflects the government’s apprehension about these gaming platforms’ potential social and economic impact.
The partnership between Notcoin and Helika and the launch of the Telegram Gaming Accelerator mark significant developments in Telegram-based gaming.
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