As you probably know, Leo Messi's Instagram post about the world cup has become the most liked post in Instagram history.

This is an extraordinary achievement and demonstrates the enormous popularity of the Argentine champion.

But there's an even more interesting aspect to this post: if it were an NFT, how much could it be worth? HUGE!

Instagram allows you to post your digital collectibles on your profile and make them visible in the feed together with other posts.

NFTs are unique digital tokens that represent a work of art, virtual object, or experience.

They have become increasingly popular in recent times, both for their intrinsic value and for their power to represent the authenticity and uniqueness of an object.

If Messi's world cup post were an NFT, it could become a piece of history and a highly sought-after collector's item.

Companies should understand the potential of NFTs and how they can be used to promote their brands and create new business opportunities.

Companies may not know when they will succeed or break a record like Messi did, but they can be prepared!

What other ways do you see using NFTs in the business world?

Let me know in the comments!