BingX, the world's leading cryptocurrency exchange, demonstrated significant growth innovation in the second quarter of this year. The platform further expanded openness, continued to deepen its user-centricity, and continued to promote global expansion.

Global layout

In April this year, BingX became the title sponsor of TOKEN2049 Dubai, further expanding the openness of the platform. Chief Product Officer Vivien Lin highlighted the company’s user-centric philosophy during her keynote speech, demonstrating how BingX combines cutting-edge technology with user-oriented design to deliver a superior trading experience. During her interaction with the community, Vivien Lin reiterated the company's commitment to user-centricity as the key to success in the current bull market. She described how BingX leverages emerging Web3 technologies through a dedicated research team to identify and integrate innovations to enhance platform capabilities and meet the changing needs of users.

In June, BingX accelerated its global expansion in Vietnam. As a Diamond Sponsor of GM Vietnam, BingX hosted over 5,000 attendees at its vibrant booth and also further highlighted BingX’s growing presence in the region through exclusive interviews with leading Vietnamese media.

Vietnam has a unique advantage in the blockchain field, with a highly skilled and cost-effective workforce. "You can find some of the best programmers and engineers here," Vivien said. She emphasized that despite relatively low labor costs, the quality of programming and engineering is very high, making Vietnam an ideal market for new projects.

Celebrating the sixth anniversary of Amazing Six

BingX kicked off its sixth anniversary in May, celebrating the milestone with a comprehensive global expansion strategy – ExpansionX. The initiative includes the launch of USDC-based contract trading, the launch of Launchpad and Launchpool for token sales, and the expansion of brand localization into the Turkish, Vietnamese and Argentinian markets. BingX's expansion is facilitated by localization teams and dedicated customer service to promote active community participation.

To commemorate this milestone, BingX held a number of offline events aimed at strengthening localization:

Argentina: BingX hosted an exclusive event welcoming 50 key opinion leaders (KOLs), VIP users and partners. Well-known comedian Pichu Straneo also participated in the celebration, highlighting BingX's commitment to strengthening local connections and exchanges.

Vietnam: More than 400 guests attended the event, enhancing BingX’s visibility and influence in the Vietnamese market. This event enhanced traders and partners’ understanding of BingX services.

Taiwan: The celebration brought together industry experts, media, veteran traders and cryptocurrency enthusiasts. Performances by well-known artistes, including popular local artist Andrew Tan, created a lively atmosphere.

"The second quarter was full of energy and growth for BingX. Exploring diverse markets and their unique advantages can help us deliver user-centric innovation to a wider audience," said Vivien Lin, chief product officer of BingX. "Our commitment to understanding and adapting to user needs around the world is critical to driving our success. Through in-depth insights, we continuously optimize our products and provide excellent value to our users."

Vivien Lin added: "During this period we have had important collaborations with key players in the industry, further solidifying our leading position in the cryptocurrency market. Our team is committed to continuously improving the platform to ensure that BingX remains at the forefront of technological advancements and markets At the forefront of trends. Looking forward to the future, we will continue to focus on innovation, safety and user satisfaction, and strive to set new standards in the industry.”

This article BingX second quarter review: focusing on users to carry out innovation and continue to expand globally first appeared on Lian News ABMedia.