Bitwise Asset Management CIO Matthew Hougan offered three reasons why investors should consider adding Ethereum to their portfolio. These; diversity, different use cases of Bitcoin and Ethereum, and historical analysis. Hougan noted that the future of crypto technology is difficult to predict, but "owning the market" could be one way. Ethereum's focus is on making money programmable. Additionally, according to historical analysis, adding ETH to a portfolio has increased both absolute and risk-adjusted returns compared to just adding BTC. 📈