According to Odaily Planet Daily, IBM Japan supports beverage company Kirin's "Hyoketsu Mottainai Project", which uses blockchain to visualize the supply chain and build a juice traceability platform.

IBM helped build and import the platform, which tracks information such as the producer unions of the raw fruit and the companies involved in the manufacture of the goods.

The above project aims to reduce food losses by using fruits that cannot be sold as fruits and vegetables due to standard issues and are scheduled to be discarded to sell a new product "Hyoketsu Mottainai".