In this era of information explosion, negative news seems to easily grab the headlines, and the crypto world is no exception. As posts disparaging blockchain emerge like mushrooms after rain, outsiders begin to question: 'Is the blockchain scam coming to an end?' Meanwhile, insiders are anxious: 'Can our industry continue to move forward?' At what turning point in the cycle are we really situated?

But please don't forget, anxiety is not exclusive to the crypto world. Just as we cannot survive without our environment, water, and air, the activity of investment markets is also closely tied to the fluctuations of the economic cycle. Every action by the Federal Reserve acts like a conductor's baton, guiding the flow of funds. Today, as the size of the crypto market continues to expand, the involvement of large financial institutions further propels the blockchain industry toward maturity. The approval of ETFs for BTC and ETH marks them as 'configurable assets' in the investment category, with the crypto and stock markets now closely interconnected like twin brothers.

Looking back at the past decade, the crypto world has transformed from a wild west into a battlefield where many compete. Early gold diggers could leverage a small amount of capital for geometric growth during economic upcycles. But now, as the global economy enters a new cycle, consumption is downgraded, players are increasing, and competition is becoming more intense. Everyone begins to lament: 'Money is getting harder to earn in the crypto world.' However, isn't this an inevitable path for the industry's growth?

Bitcoin has come a long way from being labeled a 'Ponzi scheme' countless times to now receiving ETF approval. We have witnessed the integration of traditional finance and cryptocurrency, and the steady growth of related product trading volumes. Yes, significant changes are quietly happening, but they are not as simple and brutal as we might imagine. Just as the internet transformed the publishing and television industries, blockchain is subtly changing the world, bringing not just the rise of Bitcoin, but a transformation of the entire industry.

2. Binance's Commitment and Exploration: Bridging the Gap, Embracing the Future

Binance, this 'windfall pig' that has tapped into the pulse of the times, has fought alongside its users to reach today. We understand deeply that the blockchain industry should not just be a playground for niche players, but should become a great endeavor to serve a billion users and become the future world's infrastructure. Therefore, we seek a balance between ideals and reality, reconcile with the world, and embrace the rules of traditional financial industries such as compliance and anti-money laundering.

We understand that products must serve the majority to have the potential to become the financial infrastructure of the future world. Therefore, Binance's products start from trading but go beyond it. The emergence of products like Earn, Plaza, Pay, and Web3 wallets represents our attempts and explorations on how to bridge the gap and truly popularize blockchain technology. We hope that ordinary people, even without understanding what blockchain technology is, can benefit from it, just as your grandmother may not understand internet technology but can enjoy the convenience brought by a smartphone.

3. Binance Listing: Listening to User Voices, Upholding Principles and Bottom Lines

Recently, the community's discussions about Binance listing have been exceptionally heated. We have listened carefully to everyone's opinions, whether it is about VC investment coins, MEME coins, or TG game projects; we have paid attention and reflected on each one. We understand that 'the deeper the love, the stricter the responsibility,' and every user's opinion is crucial.

The process of listing coins on Binance consists of four stages: business, research team, committee, and compliance review, with strict controls at each stage. Our basic framework and process for listing coins aim to ensure the quality of the listing projects and their alignment with user needs. We focus on projects that users need, as well as the long-term viability of the projects and the soundness of their business logic.

At the same time, we are well aware of the seriousness of insider trading, so we have taken strict preventive measures. We isolate information flow to ensure that everyone only knows about the progress of the projects they are responsible for. Any reports related to coin listings and other corrupt behaviors will be taken seriously and dealt with strictly.

4. Open Mindset: If opinions differ, it may be my fault.

In this rapidly changing era, I increasingly feel my ignorance and insignificance. Everything we gain is a gift of the times, not a personal talent. Therefore, I always maintain an open mind and am willing to listen to different voices.

If our opinions differ, it is very likely that I am wrong. Because according to the logic of coin listing, even if Bitcoin were born today, it might not pass our review. Every word I say might lead to misunderstandings in the community due to incomplete or inaccurate expression. Therefore, I express my opinions with increasing caution, trying to avoid causing unnecessary trouble for the community.

In this era full of uncertainties, let us move forward together, facing every challenge and opportunity with an open mind. Because only in this way can we jointly write a glorious chapter for the crypto world and the entire blockchain industry.

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