RTFKT, the creator of sneakers and NFT avatars, has announced it will close in January 2025. 🎨
- The company will launch its final collection, MNLTH X, in December as a tribute to creativity and the fusion of the physical and digital worlds.
- RTFKT once stood out for its collaboration with artist Takashi Murakami and the development of digital sneakers that turned into physical products.
- Despite having previously achieved nearly 50 million USD in revenue, the cooling NFT market has impacted the company's operations.
- Nike, the owner of RTFKT since 2021, also forecasts a decline in NFT revenue, leading to this closure decision.