Part 1: Origin
As a new meme, Dogwifhat has demonstrated amazing explosive power of spread since its first day.
November 6, 2019
Fortnite pro Issa changed her Twitter profile picture to a picture of a Shiba Inu wearing a pink knitted hat.
Twitter user Vapurly commented "Dogwifhat," giving the photo a name.
November 20, 2019
Issa tweeted “Dogwifhat taking over.”
On the same day, Fortnite player @aquaa tweeted "everyone join the dogwifhat gang", which received more than 80 retweets and 2,400 likes.
The trend quickly spread, with many Fortnite and Rocket League players changing their Twitter profile pictures to photos of Dogwifhat.
December 23, 2019
Hats have become a carrier of secondary creation, and personalized Dogwifhats have become popular.
Rocket League players created various modified versions of the images, applying various e-sports logos and emojis.
Major esports organizations, YouTubers, and celebrities have adopted the re-created Dogwifhat avatar, and the hashtags#dogwifhatand#dogwifhatganghave spread widely.
result
In just over a month, Dogwifhat went from being born on Twitter to being defined to becoming popular in the e-sports community, becoming a classic example of viral communication.
Part 2: Second creation upgrade
November 20, 2023
Five years later, on the same day, $Wif was deployed on Solana and Dogwifhat entered the crypto world.
It not only inherits the explosive power of the original Meme, but also adds some new elements and possesses the same "composability" and "scalability" as blockchain.
Unique secondary creation paradigm
The three elements of Dog, Wif and Hat can be re-created separately, which is a unique feature of Dogwifhat.
Users can customize Dogwifhat in a modular way according to their own creativity, further promoting its dissemination and influence.
