Layer3 is not only a web3 task platform, but also building the first decentralized attention commoditization protocol. Through user online identity, content consumption and currency incentive layers, it will release more than $500 billion in user value.
According to DappRadar data, Layer3 users and social activities reached an all-time high, with 100 million interactions completed, 4.3 million crypto users, and the protocol generating a total of 16 million credentials.
There are still 2 days left for Layer3's second airdrop snapshot. Those interested can participate at https://app.layer3.xyz/quests?ref=0xB7Fbe5665C4750E6B0733Ea2dc0267a2725d40F1
Uniswap, Base, Arbitrum, Linea, Polygon, Gnosis, Celo, and more than a hundred other crypto teams are using Layer3's distributed infrastructure. To date, the platform has served more than 3 million unique users in 120 countries, and Layer3's distribution protocol supports 25 different blockchains in the EVM and Solana ecosystems.
In addition, Layer3 has just received US$15 million in financing from institutions such as ParaFi, Greenfield Capital, and Electric Capital, and the total financing of the project has reached US$21.2 million.
The two core elements of Layer3 are full-chain identity and distribution protocol. Users can participate in activities in various networks in a unified manner through full-chain identity. The platform creates a comprehensive map of users and selects active, loyal and high-value users on the chain. On the other hand, projects based on Layer3 can programmatically route tokens to the right users at the right time based on various criteria such as time triggers, asset ownership, on-chain activities, credentials, social graphs and task participation.
At present, due to the huge number of projects, time and energy are fragmented. Therefore, attention has become a scarce resource. Layer3's strategy is to 1) provide valuable incentives for users who contribute to the growth of the community 2) users discover the protocol and participate through a unified identity and obtain continuous incentives.
The most critical and beautiful of all this is the Layer 3 token economic design.
Excellent token design
Tokens are a very powerful weapon for a project. A good token design allows the project to achieve twice the result with half the effort. Since the token design needs to be designed according to the project's own products and characteristics, there is no unified template, which leads to many projects not paying enough attention to it. The token design of layer3 is more attentive, and its biggest feature lies in its staking design, which has three levels of rewards.
1) Passive L3 staking rewards and governance rights
Staking L3 can get L3 rewards and the right to govern Dao. This is the income of staking for most projects. In layer3, it is called passive staking rewards. This is because it also has active staking rewards.
2) Rewards from other project parties
At this layer, users who stake L3 can obtain exclusive tasks from the project party, or obtain different levels of rewards based on the amount of stake, participation rights in Launchpad, etc.
3) Active L3 staking rewards
It is mainly related to the user's behavior in Layer 3. It can get a bonus of the airdrop coefficient. Here, a whale must get less airdrop than an active participant. A user who completes 10 tasks may get a 1.5x L3 reward multiplier.
L3 also has a destruction mechanism, including L3 purchased by partners to issue tasks, used to burn L3 to obtain some benefits, etc.
The staking design of Layer3 shows the core of token economic incentives.
1) Token incentives are closely linked to the characteristics of the project itself, giving full play to its strengths. As a platform, Layer3 has the advantage of having many cooperating projects, and the biggest attraction for users is the airdrop rewards from the project. Users participate in other staking, and there is also a gambling element. But on Layer3, it is very certain. Therefore, staking L3 can get rewards from the project, which can be said to be very attractive.
2) Tokens motivate their core goals.
For the platform, users and project parties are the core. Therefore, it can be said that it is a good setting to get airdrop multiples by staking tokens. Active users get higher rewards, and also bring active users to the project party.
3) Token incentives should generate a positive spiral
The design of staking rewards should encourage users to hold for a long time. Long-term staking will bring benefits. For example, the longer the staking time, the more rewards. Second, the price of the currency itself can have a good performance. Only with confidence in the future can users hold and stake for a long time. Third, a perfect destruction mechanism can reduce the impact of inflation to a certain extent, which also brings confidence to users.
A bad token design may cause the price of the token to remain sluggish due to too much selling pressure, which may affect the community's confidence in the project and lead to the failure of the project. However, an excellent project design can continuously motivate the community and work with all token holders to make it bigger and stronger and get the biggest piece of the pie.
Finally, let’s introduce the token distribution of Layer3
The total number of Layer3 tokens is 3,333,333,333. The token distribution is:
1) Core Contributors: 25.3%
TGE is locked for one year and then released linearly every day for the next three years
2) Investors: 23.2%
TGE is locked for one year and then released linearly every day for the next three years
3) Consultant: 0.5%
TGE is locked for one year and then released linearly every day for the next three years
4) Community: 51%
40% will be unlocked in the first year, 30% in the second year, 20% in the third year, and 10% in the fourth year.
From another perspective, 25% of the total is the initial budget allocated by the foundation for planned airdrops and incentives, and 26% will go to the community and be managed by the DAO and the foundation.
TGE unlocks 200,000,000 L3 (6%) for OG & S1 airdrops. 50,000,000 (1.5%) is S2 allocation. Entire allocation unlocked on TGE.
