Portal introduced a unified blockchain gaming platform, PortalPay service. The service aims to lower the barriers to entry into blockchain gaming by providing users with a solution to pay for and cash out in-game assets using over 5,000 supported digital assets.

Ezra Strauss, Portal's head of partnerships, highlighted the problem of ecosystem fragmentation in the blockchain gaming industry: “Users, tokens, and assets are trapped in these disparate pockets of the Web3 ecosystem. This makes it very difficult for new users to adopt.”

In addition to increasing user adoption, PortalPay takes on the burden of providing onchain solutions when creating blockchain games, allowing developers to focus on game quality.

The blockchain gaming industry has still failed to achieve mainstream adoption. A recent survey by OnePoll found that 52% of 2,000 adults were completely unaware of the Web3 gaming industry. Additionally, 32% stated that they know what blockchain games are but have never played them.

Regulatory challenges are also an issue, with the financial aspect of gaming tokens subject to scrutiny from financial regulators. In September 2023, Shrapnel's developers announced that players in the US would be unable to log out of the game for fear of regulatory sanctions from the Securities and Exchange Commission.

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