Polkadot $DOT's marketing expenses were embezzled, and marketing exceeded the budget by half

Based on the KPI data of content delivery, the effects of these KOL delivery activities seem to be good, with a total content view of more than 15 million times, a total like of more than 570,000 times, and a total reply of 60,000 times.

However, these so-called KOLs are matrix accounts with a brush volume, and their average lifespan does not exceed three months

This kind of garbage marketing emptied the project