đ° Block Inc. sees Bitcoin investments as a long-term strategy. CFO and COO Amrita Ahuja noted that these investments help the company gain a deeper understanding of "potentially transformative" technology. đđ°
Block adopted a strategy of keeping Bitcoin directly on its balance sheet. Ahuja said this approach helped them better understand Bitcoin technology, how Bitcoin is stored, and how the finance team purchases Bitcoin. đ§ đ
Block founder Jack Dorsey emphasized that Bitcoin has the potential to "create a fair competitive environment" for Block and all the world's consumers. The company invests less than 3% of its resources in Bitcoin-related projects. đđž
