ChainCatcher reported that according to Cointelegraph, Dell Technologies founder and CEO Michael Dell posted on the X platform that "scarcity creates value", a statement often used to describe the limited supply of Bitcoin, which attracted the attention of Bitcoin supporter Michael Saylor. Dell then forwarded Saylor's reply and attached a picture of Cookie Monster eating Bitcoin, further triggering market expectations that he might invest in Bitcoin through individuals or companies.

Prior to the announcement, Dell had cashed out $2.1 billion in Dell Technologies Class C common stock, and the company's stock has appreciated nearly fivefold since returning to the public market in late 2018. Dell is currently worth about $120 billion, ranking 14th on the world's richest list. This gives him enough capital to enter the Bitcoin market, especially against the backdrop of rising US debt that could have a negative impact on the value of the dollar.