Ripple's Influence in Europe is Growing
Ripple has constantly emphasized the importance of the European market for its growth strategy. The company is promoting blockchain education and innovation by expanding the Blockchain Research Initiative (UBRI) to several universities in Europe. Ripple executives, including CEO Brad Garlinghouse and co-founder Chris Larsen, have highlighted the UK as a conducive environment for cryptocurrency regulation, reiterating Ripple's commitment to supporting crypto-friendly jurisdictions.
