In the past year, the dramas on platforms such as Tiktok and ReelShort have become popular in the global short video content field. Most of these dramas are 1 to 2 minutes per episode, with a simple and rough rhythm, dense and exciting points, and are both earthy and "addictive". In fact, at a time when the collective spiritual emptiness of the young group is present, new "spiritual oxygen" is needed.
In addition to the short video field, the "cool culture" is also infiltrating the game field. At the end of last year, the real-life love movie game "It's Over! I'm Surrounded by Beautiful Women" topped the best-selling list on Steam, becoming a phenomenal hit game in the real-life love movie game vertical track. "It's Over! I'm Surrounded by Beautiful Women" combines short dramas and game elements. In the game, the player plays the male protagonist Gu Yi and uses the first-person perspective to immersively meet six beautiful women with very different looks and personalities. Players can choose and unlock different plots and embark on a light and sweet love journey with them.
For players, especially male players, this kind of love-development game with the theme of "virtual girlfriend" and "virtual love" allows players to satisfy their spiritual pleasure at the lowest cost to a great extent, and it is extremely immersive. This also made it top the Steam best-selling list for several days at its peak, with a favorable rating of 92.51%, and 65,435 players online within 24 hours, surpassing CS2, PUBG, Apex and other large DAU products to successfully top the list, and even led to the explosion of actors. "It's Over! I'm Surrounded by Beautiful Women" perfectly interprets the driving role of "cool" culture in the game field, and provides a new development direction for the development of development games.
As a successful Web2 game, it will also face some limitations in its long-term development. In this game, players usually purchase the game through Steam and bind to the game through the game content. In fact, the game does not have the ability to lock in users for a long time. Within the limited plot, players can usually complete the game within one or two days, which means that it will be difficult for players to continuously and long-term capture the excitement of the game. When the game content can no longer meet the needs of players, the stickiness of users in the game will drop significantly, and they will continue to withdraw from the game ecosystem.
On the other hand, from the perspective of the game developer, "It's Over! I'm Surrounded by Beautiful Women" is a one-time purchase game, which will make it difficult for players to continuously bring income to the game. When the popularity of the game fades and the number of new users decreases, the game developer will face a cliff-like drop in income. In fact, the game is currently facing the above dilemma.
The problems faced by "I'm Surrounded by Beautiful Women" may be solved through Web3. Currently, Heartbeat Odyssey is reshaping this phenomenal game in a Web3 way, and by embedding a series of crypto-economic elements including Crypto into the game, it is providing new vitality and driving force for the game mode.
Heartbeat Odyssey: The Web3 version of "It's Over! I'm Surrounded by Beautiful Women"
We have seen that after the game "It's Over! I'm Surrounded by Beautiful Women" was launched, similar competitive games continued to be launched, but these Web2 games all face the above difficulties. In the field of Web3, this vertical track is still in a blank stage. At present, HBO, a production studio of real-life interactive games, is filling this gap by launching the Heartbeat Odyssey game, the first real-life interactive love game in Web3, and is expected to introduce the successful experience of such games into the field of blockchain games.
Heartbeat Odyssey is similar to the game "I'm Surrounded by Beautiful Women". Players can choose different virtual girlfriends in the game and unlock different plots through a series of love tasks. Heartbeat Odyssey has richer plot branches. By allowing actresses/female stars/KOLs to participate in the game, players can have more choices in the game. And these selected female real-life characters are selected by community players through voting in the form of DAO.
In the game, Heartbeat Odyssey introduces a token economy model, including the in-game token HBOD (diamond asset), the governance token $HBO, and a series of NFT assets, so that players can continue to participate in the game and the construction of the ecosystem.
$HBO is the governance token and incentive asset of the Heartbeat Odyssey game. It allows players to participate in management decisions, such as storyline development and new world releases, and players can get $HBO incentives for participating. At the same time, $HBO can also be used to purchase season tickets that provide additional game benefits and rewards to enhance the gaming experience.
HBOD assets are defined as diamond assets. Consuming this asset can improve the favorability of the virtual girlfriend, unlock new plots, and accelerate the output of in-game incentives. At the same time, diamond assets can be used to buy gifts, open mystery boxes, and increase energy. Players can obtain this asset through game activities, betting on ETH/SOL or $HBOT.
All in-game items in the game are represented as NFT assets, allowing players to trade and manage them freely. This includes identity cards, character cards, and prop cards, all of which are created on different protocols to ensure uniqueness and secure transactions. The props have special utilities that can help players improve their gaming experience while increasing their income in the game.
The economic model is a circular system. Players can obtain $HBOT tokens from the game through gaming and voting behaviors, and players need to consume HBOD diamond assets and $HBOT assets to unlock new plots, improve gaming experience, and purchase NFT props. Judging from the hot scenes of "It's Over! I'm Surrounded by Beautiful Women", the consumption in the game is expected to be greater than the output, pushing the ecosystem into a positive spiral. At the same time, the large demand for HBOD diamonds has established good liquidity for $HBOT in the external market, which is more conducive to its establishment of a healthy value circulation system.
Driven by this economic model, the Heartbeat Odyssey game can further enhance player engagement, and through multiple means such as game content and ecological incentives, it can form a deep and continuous bond with players, and drive players to continue to generate stickiness.
At the same time, compared to the game's centralized selection of female characters, the community voting method not only promotes player participation, but also increases players' loyalty and stickiness by entering the game because of the female characters they vote for. This is a positive gain for the development of the game ecosystem. Currently, the Heartbeat Odyssey game has launched a voting campaign for the heroine on the Mantle chain. Users can participate in the voting through $MNT tokens and receive airdrops of $MNT and $HBO tokens.
Heartbeat Odyssey may become a new blockbuster game
Since the blockchain game industry exploded at the end of 2020, after years of development, it has not produced as many hits as we imagined. Even in the current bull market, the performance of this field is still tepid, and the daily active users of most games are less than 50. We see that on the one hand, most games themselves lack novelty, and the games themselves are still dominated by financial characteristics. In the current situation of LST, LRT, DePIN and other narratives, the income of games is not attractive. On the other hand, the game itself has no major breakthroughs in gameplay, and most players find it difficult to capture the fun of the game.
At the same time, in the blockchain game sector, there are no high-quality development games on the market, especially love development games. From the perspective of the Web2 game field, development games themselves have a user base of hundreds of millions, and for the love development game track, the successful experience of "It's Over! I'm Surrounded by Beauties!" has confirmed the market. Introducing it into the Web3 field is expected to replicate the hit, providing a new reference for the development of the GameFi market.
On the other hand, the Web3 market is an emerging market dominated by men, especially in the field of blockchain games, where male players and investors are the majority. Therefore, after Heartbeat Odyssey is launched on the market, it is expected to continue to attract users and better meet the spiritual needs of players. Therefore, the Heartbeat Odyssey game itself, which is about to be launched on the market, has great potential in terms of narrative and potential market. For this reason, the game was able to obtain investment from HashKey Capital.
Before the game goes online, the character voting activity starts
Currently, the Heartbeat Odyssey game has launched an on-chain voting event on Mantle from June 6 to 21. Users can use $MNT tokens to participate in the role selection of 18 beautiful actresses and well-known Web3 KOLs (well-known female KOLs participating in the selection include luckybb, Strawberry Soft Candy, You Kexin lsadora, Amanda Wants to Eat Meat Amanda.eth, Krystal, and 0x Xizi). 3 heroines will be selected through public voting, and the community will jointly shape the game story. Players who participate in the voting will receive airdrops of $MNT and $HBO tokens, of which the $HBO airdrop prize pool is $HBO tokens equivalent to 500,000 USDT. At the same time, users can get a 0.05 $MNT subsidy (worth 0.05USDT) after completing the vote.
Event link: https://hbogames.ai/
The game is expected to be officially launched in the fall. With the launch of the game, the heroine selected after the voting ends will become a character in the game.
