There are constant rumors in the market. According to Bloomberg insiders, OpneAI has almost reached an agreement with Apple and will import the former’s artificial intelligence model ChatGPT into iOS 18 in the future. Devices including iPhones will be able to use existing models to provide more diverse services. Further information is expected to be released at WWDC in June this year.
Apple may partner with OpenAI
According to people familiar with the matter, Apple will reach an agreement with OpenAI to use ChatGPT technology on iOS 18, but it also seems to be considering the Gemini model developed by Google.
Apple seeks immediate power
In fact, this cooperation content is very important to Apple. Recently, the market believes that Apple’s AI development plan is unclear and lags behind other competitors. Before the launch of its own AI products and technologies, a short-term solution is needed to fill the market gap.
(Apple’s artificial intelligence dream: It hopes to gain advantages through the development of AI chips, and various software may be supplemented by AI enhancements)
It has been rumored in the past that Apple has discussed this matter with Google, hoping to use the latter's Gemini model to import into the iOS system, but now it seems that it may also choose OpenAI as a partner.
(It is rumored that Google will cooperate with Apple to develop AI and introduce Gemini to iPhone)
OpenAI seeks to compete
For OpenAI, its development dilemma has always been a market dilemma of "only models but no entry points". It is not like Amazon having e-commerce and cloud platforms, Microsoft having operating systems, and Google having search engines as real use scenarios for AI. Therefore, the OpenAI team is indeed trying to make breakthroughs, as can be seen from recent rumors that it may be developing its own search engine.
(OpenAI intends to develop a search engine to compete with Google)
This cooperation can quickly strengthen the usage scenarios of its models, bring the models directly to Apple’s 1 billion active users, and improve the experience of using related products. On the other hand, if this cooperation is successful, it can also slow down the development speed of direct competitor Google.
Looking forward to finding out the answer in June
It seems that it is imperative for iOS 18 to carry powerful AI functions. However, whether Apple will choose to cooperate with Google or OpenAI still needs official empirical information. It is expected that further information will be released at the Apple Worldwide Developers Conference WWDC in June this year. The competition for the AI market will continue.
This article Apple is rumored to be working with OpenAI to bring ChatGPT to iOS 18 first appeared on Chain News ABMedia.