According to BlockBeats, Christopher Perkins, president of CoinFund, said that one of the main challenges facing Ethereum will be branding. In contrast, Bitcoin is called "digital gold", which any investor can understand, but baby boomers may find it difficult to understand Ethereum's value proposition, such as the meaning of smart contracts, or why they should care about Ethereum.

Perkins said that if the SEC approves an Ethereum ETF that offers staking returns, it could be a game changer. However, ETFs also have their flaws because they deprive investors of returns. If an Ethereum ETF is launched in the near future, don't expect a surge in adoption, it's just another step towards mainstreaming and regulatory de-risking.