Source: cryptoslate
Compiled by: Blockchain Knight
X's goal this year is to integrate finance, artificial intelligence, and social media within its ecosystem, opening a new path.
On December 31, CEO Linda Yaccarino previewed upcoming features that will provide users with broader functions beyond traditional social media interactions.
Yaccarino stated that in 2025, users of the platform will experience unprecedented connectivity and engagement.
Yaccarino shared a preview of upcoming developments, including a deeper integration of the Grok AI chatbot, the launch of XMoney and XTV.
Yaccarino added, "In 2025, X will connect you in unprecedented ways. XTV, XMoney, Grok, and more."
These changes are consistent with the expected developments since Musk's acquisition of X in 2022.
Musk has emphasized that he wants X to be an "everything app" where users can engage in various activities from content sharing to financial transactions within one ecosystem.
In addition, X's fintech journey began in 2024 when it announced the launch of a peer-to-peer payment system, but the rollout of that system has faced delays since then.
Despite missing the launch timeline, the company has achieved significant milestones, obtaining money transmission licenses in several U.S. states, including major markets like California, Illinois, and Virginia.
This progress lays the groundwork for X to compete with established financial platforms like PayPal.
Market observers believe that adding payment capabilities will enhance user engagement, making transactions as seamless as sharing content. This feature will further solidify X's position as a hub for digital interaction.