Missed the Wealth Code? Zhao Changpeng's Web3 'Ctrip' soars 300% late at night
In the early hours of December 13, a cryptocurrency token named AVA surged dramatically within just one hour, with an increase of up to 300%. It instantly broke through the $3 mark from around $0.8, setting a new highest price since October 2021. As of the time of publication, the quote for the AVA token was $2.6, with a cumulative increase of over 254% within 24 hours.
What exactly caused the AVA token's price to skyrocket late at night?
The cause can likely be traced back to a tweet posted by Binance founder and former CEO Zhao Changpeng at 11:49 PM on December 12. Zhao wrote: "We invested in this crypto travel platform before the pandemic and the crypto winter."
This tweet pointed directly to the project that the AVA token belongs to — the crypto travel platform Travala. On December 11, Travala announced that its annual revenue surpassed $100 million and that it would include its AVA token and Bitcoin in its corporate strategic reserves. This news immediately sparked widespread attention in the market and provided momentum for the surge in the AVA token's price.
The growth behind the crypto travel platform Travala
According to a report by Cointelegraph, the co-founder and CEO of Travala stated that the platform attracted a large number of cryptocurrency investors and travel enthusiasts by integrating cryptocurrency payments, driving rapid growth for the platform. At the same time, with mainstream cryptocurrencies like Bitcoin being included in strategic reserves, Travala not only gained recognition in the industry but also provided strong support for the value of the AVA token.
This price surge undoubtedly proves that the value of certain infrastructure platforms in the crypto market is being reassessed, especially those with long-term growth potential and those that have received investment from industry giants. In the future, as cryptocurrency payments become more widespread, crypto travel platforms like Travala may encounter more market opportunities and capital attention.