• 2020 to 2021: The rise of DeFi and NFTs

• DeFi (Decentralized Finance):

By replacing traditional financial intermediaries with smart contracts, users can obtain high-yield, low-cost financial services (such as lending and liquidity mining).

• Selling Points: Decentralized, permissionless, and high transparency.

• Typical Projects: Uniswap, Aave, Compound, etc.

• NFT (Non-Fungible Token):

As a carrier of digital artworks and virtual assets, it redefines the value of digital content.

• Selling Points: Uniqueness, verifiability, granting scarcity to digital items.

• Applications: Digital art, gaming assets, metaverse land, etc.

• 2022 to 2024: Infrastructure optimization and Layer 2

• Layer 2 Expansion Technology:

Such as Arbitrum and Optimism, which solve Ethereum's performance bottlenecks by reducing gas fees and increasing transaction speeds.

• Selling Points: Enhanced user experience, reduced costs, promoting more mainstream applications.

• ZKP (Zero-Knowledge Proof):

Zero-knowledge proof technology is beginning to enter the mainstream spotlight, ensuring privacy while improving blockchain efficiency.

• Selling Points: Support for privacy protection (such as identity authentication and privacy transactions) and off-chain computation.

• 2024 to 2025: A new wave of application explosion

It is expected that after the Bitcoin halving in 2024, the market will refocus on innovative application fields:

• Web3 Social and Data Ownership:

User data ownership returns to individuals, with the rise of decentralized social platforms (such as Lens Protocol).

• Selling Points: User incentives and decentralized building of new network ecology.

• AI and blockchain integration:

Such as storing AI models on the blockchain or using smart contracts to allocate AI-generated profits.

• Selling Points: Cross-domain collaboration, empowering multiple industry scenarios.

2. Core Points of Technological Innovation

From a technical perspective, the following directions are the industry's focus:

• 1) Layer 2 Scalability

• Expand the throughput of the main chain, allowing the blockchain to support more users and complex application scenarios.

• “Danksharding” and Rollup technologies in the Ethereum roadmap are key.

• 2) Multi-chain and Cross-chain Ecology

• Protocols like Polkadot and Cosmos have promoted cross-chain communication, enhancing asset liquidity and inter-chain collaboration.

• Selling Points: Users can seamlessly transfer assets and data across different blockchains.

• 3) ZKP and Privacy Protection

• With increasing regulatory pressure and user demand, privacy protection technology becomes an important direction for future development.

• Typical Applications: Decentralized Identity (DID), Privacy Payment (such as Aztec).

• 4) Token Economy and DAOs

• Decentralized Autonomous Organizations (DAOs) and new token economic models grant users more governance and profit-sharing rights.

• DAOs may see more real-world application scenarios after 2024.

3. Potential Opportunities and Focus Points

• Macroeconomic Drivers: The Bitcoin halving event in 2024 will continue to be a catalyst for market confidence.

• Policy and Compliance: With more countries clarifying cryptocurrency regulations, the demand for compliant products and services is increasing.

• Mainstream Adoption: Institutional entry (such as traditional financial giants launching cryptocurrency products) will bring greater market increments.

• Web3 Large-Scale Applications: Especially in the decentralized reconstruction of entertainment, social, financial, and educational fields.

Summary

• Bull Market Selling Points: From the DeFi and NFT boom in 2020 to the future of Web3 social, Layer 2, and AI integration, market hotspots are constantly shifting, driving investment opportunities.

• Technological Innovation: Layer 2 scaling, ZKP privacy, cross-chain communication, and DAOs will be core driving forces.

• Cycle Prediction: If following the four-year cycle, a new bull market peak may be welcomed after the 2024 halving, with selling points focusing on more mature infrastructure and application ecology.