• 2020 to 2021: The rise of DeFi and NFTs
• DeFi (Decentralized Finance):
By replacing traditional financial intermediaries with smart contracts, users can obtain high-yield, low-cost financial services (such as lending and liquidity mining).
• Selling Points: Decentralized, permissionless, and high transparency.
• Typical Projects: Uniswap, Aave, Compound, etc.
• NFT (Non-Fungible Token):
As a carrier of digital artworks and virtual assets, it redefines the value of digital content.
• Selling Points: Uniqueness, verifiability, granting scarcity to digital items.
• Applications: Digital art, gaming assets, metaverse land, etc.
• 2022 to 2024: Infrastructure optimization and Layer 2
• Layer 2 Expansion Technology:
Such as Arbitrum and Optimism, which solve Ethereum's performance bottlenecks by reducing gas fees and increasing transaction speeds.
• Selling Points: Enhanced user experience, reduced costs, promoting more mainstream applications.
• ZKP (Zero-Knowledge Proof):
Zero-knowledge proof technology is beginning to enter the mainstream spotlight, ensuring privacy while improving blockchain efficiency.
• Selling Points: Support for privacy protection (such as identity authentication and privacy transactions) and off-chain computation.
• 2024 to 2025: A new wave of application explosion
It is expected that after the Bitcoin halving in 2024, the market will refocus on innovative application fields:
• Web3 Social and Data Ownership:
User data ownership returns to individuals, with the rise of decentralized social platforms (such as Lens Protocol).
• Selling Points: User incentives and decentralized building of new network ecology.
• AI and blockchain integration:
Such as storing AI models on the blockchain or using smart contracts to allocate AI-generated profits.
• Selling Points: Cross-domain collaboration, empowering multiple industry scenarios.
2. Core Points of Technological Innovation
From a technical perspective, the following directions are the industry's focus:
• 1) Layer 2 Scalability
• Expand the throughput of the main chain, allowing the blockchain to support more users and complex application scenarios.
• “Danksharding” and Rollup technologies in the Ethereum roadmap are key.
• 2) Multi-chain and Cross-chain Ecology
• Protocols like Polkadot and Cosmos have promoted cross-chain communication, enhancing asset liquidity and inter-chain collaboration.
• Selling Points: Users can seamlessly transfer assets and data across different blockchains.
• 3) ZKP and Privacy Protection
• With increasing regulatory pressure and user demand, privacy protection technology becomes an important direction for future development.
• Typical Applications: Decentralized Identity (DID), Privacy Payment (such as Aztec).
• 4) Token Economy and DAOs
• Decentralized Autonomous Organizations (DAOs) and new token economic models grant users more governance and profit-sharing rights.
• DAOs may see more real-world application scenarios after 2024.
3. Potential Opportunities and Focus Points
• Macroeconomic Drivers: The Bitcoin halving event in 2024 will continue to be a catalyst for market confidence.
• Policy and Compliance: With more countries clarifying cryptocurrency regulations, the demand for compliant products and services is increasing.
• Mainstream Adoption: Institutional entry (such as traditional financial giants launching cryptocurrency products) will bring greater market increments.
• Web3 Large-Scale Applications: Especially in the decentralized reconstruction of entertainment, social, financial, and educational fields.
Summary
• Bull Market Selling Points: From the DeFi and NFT boom in 2020 to the future of Web3 social, Layer 2, and AI integration, market hotspots are constantly shifting, driving investment opportunities.
• Technological Innovation: Layer 2 scaling, ZKP privacy, cross-chain communication, and DAOs will be core driving forces.
• Cycle Prediction: If following the four-year cycle, a new bull market peak may be welcomed after the 2024 halving, with selling points focusing on more mature infrastructure and application ecology.