According to BlockBeats, on November 30, according to Cointelegraph, at the Australian Cryptocurrency Conference (Aus Crypto Con 2024), Binance Chief Marketing Officer Rachel Conlan stated that the recent Meme coin craze has brought additional pressure to cryptocurrency trading platforms, requiring platforms to strictly screen suspicious projects to protect user interests.
Conlan said that Binance has a dedicated research team responsible for the review of coin listings, and will evaluate from multiple dimensions. "The team will conduct strict due diligence on the background of the project's founders, the identity of the participants, and the future roadmap. Community feedback, development trends, and market insights are important considerations, not just market enthusiasm. No project can get a 'coin listing guarantee'."
Speaking about meme coins, Conlan acknowledged that such projects are controversial due to their lack of practicality, but she pointed out: "We are also seeing some emerging meme coins starting to build actual use cases, which is exactly what the industry needs." Looking ahead to the next 18 to 24 months, she expects the crypto community to experience exponential growth, making projects with real use cases increasingly important.