Author: How can it be, Odaily Planet Daily

Yesterday, the Telegram mini-game Major was simultaneously launched on exchanges such as OKX and Bitget, attracting widespread market attention. Even Pavel Durov, the founder of Telegram, expressed in a post that he does not intend to sell the 1% tokens airdropped to him for the next 10 years.

‘The Major mini-program is one of my favorite success stories in the Telegram ecosystem. It quickly adopts the new possibilities of the mini-program platform and adds features that naturally belong to Telegram. I also like Roxman; I have been following him since he launched Fabrika and Major. Roxman generously donated 1% of MAJOR tokens to me, and I will not sell these tokens for the next 10 years. I heard that the Major team is preparing many innovations (such as username NFT leasing and digital ID).’

According to OKX data, MAJOR opened at over 1.9 USDT, with a maximum increase of 288%, and has now fallen back to 1.15 USDT. After MAJOR was listed on exchanges, other previously listed Tap to Earn projects also saw some degree of increase, with HMSTR breaking through 0.004 USDT and a 24-hour increase of 6.53%.

As a new player in Telegram games, why did Major's launch drive the rise of the Tap to Earn sector? Odaily Planet Daily elaborates on Major's project and recent developments, summarizing why Major stands out.

Tap to Earn is just a traffic diversion; identity recognition is the goal.

Major is a star rating game based on the Telegram platform, initiated by 27-year-old entrepreneur Roxman, and officially launched on July 3, 2024. Since its launch, Major has quickly attracted over 70 million users and generated over 10 million USD in revenue within just five months. Players earn 'stars' through completing tasks, inviting friends, and participating in games, and win substantial TON token rewards by improving their rankings, ultimately becoming 'big figures' in the community.

Core gameplay:

  • Obtaining Stars: In Major, stars are the core of player competition. Players can earn stars by completing daily tasks, inviting friends, and perfecting their profiles. For example, inviting a regular user earns 15 stars, while inviting a premium user earns 50 stars. Additionally, players can influence others' ratings through gifting stars and voting.

  • Ranking mechanism: Major ranks players based on the number of stars obtained, and a leaderboard is published weekly. The top 100 players on the leaderboard can earn TON token rewards. The first place will receive 150 TON tokens, the second place 100 tokens, and so on.

  • Multiple gameplay modes: Major integrates various game types from the TON ecosystem, such as clicking, spinning wheels, and match-three games, allowing players to accumulate stars and enrich their gaming experience. Different types of games and tasks enable players to participate in diverse ways, enhancing the fun and interactivity of the game.

  • Special features: Major also offers players some extra features, such as daily login rewards and a lottery function. Players can draw a lottery once for free each day, and after inviting 10 friends, they can receive an additional lottery chance. These features further enhance players' sense of participation and motivation.

Most Tap to Earn projects have a significant advantage in traffic acquisition due to potential airdrop expectations before launching their tokens, but once the tokens are issued, traffic declines significantly, and advertising revenue further drops. How to extend the project lifecycle and create more diversified products has become the main research question for the project.

Major plans to launch an innovative feature in the future—Telegram business cards. Users will be able to convert their Major profiles into verified Telegram business cards, facilitating quick sharing in the Telegram and TON ecosystem. The card will display the user's balance in Major (such as MAJOR tokens and other tokens), channels owned, registration date, and wallet registration date. Additionally, Major will introduce a wallet verification system within the platform to enhance security and transparency.

High airdrop ratio, no reserve for the team

The token economic model of Major has also received widespread attention, with the distribution method as follows:

  • 80% for the community: 60% allocated to current players with no lock-up restrictions; 20% for future community incentives, liquidity mining, and further development.

  • 20% for marketing and development: This portion of funds will be used for marketing promotion, liquidity support, and future product development, with most funds unlocking within 10 months.

Most tokens are airdropped to users without lock-up restrictions, a move that has won praise from airdrop players. Moreover, the token allocation does not involve team tokens, with most tokens used for the project's later development, contributing to its long-term growth.