The Chill Guy meme was created in October 2023 by illustrator Phillip Banks, who drew a relaxed dog character 🐕 

In 2024, the meme went viral, especially on TikTok, where it was paired with philosophical reflections and calming music

💰 In November 2024, a meme-based cryptocurrency called CHILLGUY was launched, quickly reaching a market cap of $500 million. Phillip Banks claimed his work was used without permission and announced plans to protect his rights, aiming to stop unauthorized commercial use.