The Canadian video hosting platform Rumble has confirmed plans to acquire bitcoins$BTC worth up to $20 million as part of a new asset management strategy. This information appeared in a press release.

The strategy was approved by the company's board of directors, which will allocate a portion of its excess cash reserves to purchase bitcoins depending on market conditions.

Rumble's CEO Chris Pavlovski proposed this idea on November 19 through a poll on social media X, during which 93.9% of participants voted "in favor". Pavlovski noted that BTC is a valuable tool for strategic planning and an effective means of protection against inflation.$RENDER $TAO