Thinking in a bull market is very important.
The conventional way of thinking is to buy at the bottom and start selling as it rises.
But some friends have another idea, they choose to short early during the rising process, they don't want to profit from the rise. Instead, they use the account funds to bet that the market will not leave them at zero...
The mindset of elite institutions is, after buying at the bottom, hold the position until it reaches a certain high level and then start selling progressively. Until acceleration signals appear indicating a top and then sell massively.
Elite traders will start slowly building short positions only after this...
Therefore, shorting is not scary, the scary thing is completely ignoring market signals and just relying on subjective assumptions.