I guess many people saw a tweet from our "He Yijie" on X this morning. The content was very simple, just the English word "meme". Based on the principle that the fewer words, the bigger the matter, many big Vs have speculated that this is a hint that the meme season has officially arrived. Even Binance has come to support meme coins. Combined with Binance's successive launch of new meme coins, such speculation cannot be said to be unreasonable. But things are not that simple. I just put double quotes around He Yijie, not to emphasize it, but to show that this He Yi is not that He Yi, and it is a message released by a fake account pretending to be He Yi. After that, He Yijie also refuted the rumor on her only X account.
This incident was just a fake account blunder. I think, apart from defrauding some big Vs’ traffic, it should not have caused further losses. However, the so-called meme season is something that we, the majority of web3 players, cannot ignore, because whether it is the on-chain data or the daily CX of various big Vs, it is not difficult to see that the current popularity of meme is indeed very high.
Before this, meme was often jokingly called "earth dog". Although the name contains "earth", it does not affect the fact that a considerable number of players are very keen on hunting dogs on the chain. If you are an experienced hunter who hunts dogs and is very lucky, and you encounter one or two golden dogs, then your life may be free. Of course, although hunting dogs is profitable, losing money is the norm, and it is not uncommon to be directly reset to zero. Even so, it does not affect everyone's continued participation in the dog-hunting army. The reason, I think, may have a lot to do with the positioning of meme. Compared with traditional VC coins, meme has more dispersed chips and more fair opportunities. In addition, the increase in meme in a short period of time is higher than that of traditional vc coins. It is not uncommon to get rich overnight. Although playing meme is also very risky, compared with speculating in contracts, the risk is more controllable. Such characteristics make the status of meme coins between traditional hoarding vc coins and speculating in contracts, giving everyone a more compromised way to make money.
It is precisely because of some advantages and characteristics of meme coins that platforms like Binance have chosen to launch new meme coins one after another (the previous VC coins really pitted a lot of users, and Binance had to face the reality and use more community-based meme coins to appease people's hearts). This trend has also made meme coins more popular. At the same time, pumpfun on the sol chain became popular, and a group of DEVs went to issue their own memes. Pumpfun's daily transaction volume and handling fee income were once far ahead of other dapps. It can be said to be a standout. Its main fair launch mechanism is indeed an innovation that effectively suppresses insider trading and makes competition more balanced. This is also the magic weapon that pumpfun used to attract users in the early days. But the good times didn't last long. With the birth of more and more meme coins, players gradually figured out the routines of the platform. Various masters also showed their magical powers. Snipers, robots, scripts, etc. began to appear on the stage. The PVP on the chain became more and more intense. Diamond hands who held and built communities for a long time began to become as rare and precious as pandas. They were replaced by countless so-called "band players". Such an environment made the small leeks miserable. This is not the end. The DEVs who issued memes also became eager for quick success. Some of them couldn't even wait for the meme they created to rush to Raydium and couldn't wait to withdraw the pool and smash the market and run away. Team crimes, multi-wallet strategies, various CX rhetoric and some so-called big KOLs' accomplices made every meme coin a possible pig-killing plate. Of course, it is not just the sol chain. The meme coins on other chains are basically in such a situation. Many memes are controlled by strong dealers and big Vs. Have you also rushed into a meme because of a big V's order? Did you also feel that the rise was gratifying when you first bought it, but the situation gradually got out of control until it plummeted and returned to zero? Did you also want to buy at a low point and wait for the market to pull up, but ended up with a mess? When you think that everyone is making money but you are the only one losing money, then don't doubt it, you are the liquidity that others have withdrawn.
The development of things is staged, and each stage will change to another direction when it develops to a certain extent, and the same is true for meme coins. Originally, everyone thought that meme coins were fair and would not be manipulated by VCs and platforms, but they never thought that they would still be harvested by the sickle behind them. Therefore, a meme model that is fully taken over by the community and jointly decided and managed by all community members came into being. This is CTO, and the full name is "Community Takeover". Community takeover fundamentally solves the problem of meme coins being controlled by a few people. All matters in the community are jointly decided and executed by members. If you want your meme to have a better future, or to be more straightforward, if you want the meme coins you hold to be more valuable, then you must actively participate in the construction of the community and try your best to promote your meme coins to attract more traffic and funds. However, CTO is not perfect. This is a great test of the community's organizational ability and the centripetal force of its members. If everyone is not united and their efforts are not in the same direction, then the prospects of the meme coin are very unclear, because big funds, big players and platforms are very particular about community building. You can look at the memes recently launched by Binance. All of them are supported by a strong community. Including all the meme coins that will be launched on the platform in the future, they will also include community maturity in important assessment indicators. In short, CTO is definitely the future development direction of meme coins. So when you are rushing to buy local dogs on the chain, you must also include community autonomy in your considerations. You must have a deep understanding of the community construction of the target meme coin, and find out whether the meme coin you choose is the real CTO (some memes are under the guise of CTO, but in fact they still have insider trading), and how mature the community construction is. With a solid community as a foundation, a meme can go further and gain more consensus.
You who are reading this article, whether you are an experienced meme hunter or a new player who has just entered the market, I think you joined the ranks of meme just to get more benefits, which is understandable, but I would like to urge everyone to try to have less PVP when rushing meme, and do more community building, so that more "golden dogs" can run out on the chain, which is crucial for the development of the entire meme. You can review the development history of VC coins, from being sought after by thousands of people to being called by everyone, it can be said that VC is the reason for success and failure. In the final analysis, greed destroyed a sector. At present, the meme wind is blowing strongly, and many people also say that this bull market will be a meme bull. Regardless of whether this statement is right or not, according to a more selfish statement, even if it is for the sake of your own wallet to become more bulging in this bull market, you should cherish the opportunities that the meme sector brings to our ordinary web3 players.