In a significant move within the digital finance landscape, former President Donald Trump is poised to unveil the public sale of a new cryptocurrency token, WLFI, this Tuesday, October 15. The initiative is part of his family-backed venture, World Liberty Financial, which aims to raise an impressive $300 million through the sale.

The announcement was made via social media, where Trump emphasized the opportunity for investors to “help shape the future of finance.” He also invited interested parties to join a special event on Monday morning to discuss the upcoming sale.

World Liberty Financial is being marketed as a decentralized finance (DeFi) protocol that seeks to democratize access to digital asset systems. The project has garnered attention not only for its ambitious financial goals but also for its ties to Trump’s family, with his sons Eric and Donald Jr. involved as “Web3 Ambassadors,” and his youngest son Barron designated as the “DeFi Visionary.”

Despite Trump’s previous skepticism towards cryptocurrencies during his presidency, he has since shifted his stance, now promoting the potential of digital currencies as a means to challenge traditional banking systems. The WLFI token will serve as a governance token, allowing holders to vote on various platform initiatives.

As the countdown to the token sale begins, many are watching closely to see how this venture will unfold and what implications it may have for both the cryptocurrency market and Trump’s ongoing political campaign.