Odaily Planet Daily News: Executives of institutional-grade staking company Attestant recently said that Ethereum needs to improve its marketing strategy to attract Wall Street investors, and believe that its true value will gradually emerge over time. Attestant Chief Business Officer Steve Berryman and Strategic Advisor Tim Lowe said in an interview that despite the sluggish demand for Ethereum ETFs in the United States and the poor performance of ETH prices, they are still optimistic about the prospects of Ethereum. They pointed out that key factors such as improved marketing, investment diversification and token economics optimization will stimulate market interest in Ethereum in the long run. Lowe believes that Bitcoin has occupied the main attention of institutional investors with its simple positioning as "digital gold". Ethereum is expected to attract institutions seeking diversified investments by improving marketing and unifying value propositions. He emphasized: "Is Ethereum an app store? Blockchain Internet? Or 'digital oil'? We need more accurate information delivery." In addition, Berryman said that if a staking mechanism can be introduced in ETFs, it will make Ethereum more attractive to investors. At present, the U.S. Securities and Exchange Commission (SEC) has not approved ETFs that include staking functions, mainly affected by factors such as liquidity. Lowe also pointed out that Ethereum's economic model is better than Bitcoin. He explained: "Paying ETH gas fees actually reduces the circulation, which is a feature that Bitcoin does not have. From a purely numerical perspective, the amount of Ethereum issued each year is less than Bitcoin, which is more attractive to long-term investors who focus on value." (Cointelegraph)