ChainCatcher reported that according to Cointelegraph, Jeff Nicholas, former creative director of Yuga Labs of Bored Apes Yacht Club, will join Meta's Reality Labs as executive producer of mixed reality entertainment experience.

It is reported that the main responsibilities of this position are to "serve as a key creative executive for the team responsible for leading complex development projects" and "provide guidance for our entire social and interactive music, comedy, sports and film/TV related content."