$USUAL Labs and Binance Labs collaboration

Binance Labs said in a blog post that it invested in Usual to help reshape the DeFi ecosystem via Usual’s community-first approach. The project, which has a shared rewards model, aims to use the capital injection to redefine stablecoins amid broader DeFi and RWA adoption.

“At Binance Labs, we seek out projects that drive meaningful innovation and expand the ecosystem, and we are excited to support Usual’s mission to push the boundaries of what stablecoins can achieve,” Alex Odagiu, investment director at Binance Labs, said in a statement.

Binance Labs has in recent months backed several emerging projects, including Solana-based stablecoin infrastructure protocol Perena, multi-asset liquidity platform Astherus and decentralized science research and investment platform BIO Protocol.

It also backed Bitcoin liquid staking project Lombard in November 2024.

Notably, crypto exchange Binance was the first platform to add support for USUAL in November.

Usual Labs chief executive officer Pierre Person said the project will look to expand its collaboration with Binance Labs.

“In the months ahead, Binance Labs and Usual Labs will continue to collaborate to ensure that the stablecoin market remains at the forefront of innovation and becomes even more community-centric,” Person added.