On November 30, BlockBeats reported that Binance’s Chief Marketing Officer, Rachel Conlan, said at the Australian Cryptocurrency Conference (Aus Crypto Con 2024) that the recent popularity of Meme coins has put pressure on cryptocurrency trading platforms to screen suspicious items to protect user interests.
Conlan said that Binance has a research team responsible for currency listing review and will conduct evaluations from multiple dimensions, including the background of the project’s founders, participant identities, and future roadmaps. She also said that community feedback, development trends, and market insights are important considerations, not just market popularity.
Conlan admitted that Meme coins have been controversial due to a lack of practicality, but said that some emerging Meme coins are building practical application scenarios. In the next 18 to 24 months, she expects the crypto community to grow exponentially, making projects with real-world application scenarios increasingly important.
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