SNEAK PEEK
Stepn Go partners with Casio G-Shock to launch limited-edition NFT sneakers on Polygon.
800 G-Squad-inspired NFT sneakers to be raffled from Aug 26-29, priced at 10,000 GMT (~$1,175).
Collaboration merges fitness, blockchain tech, and iconic G-Shock brand for a unique user experience.
Stepn Go, the social spinoff of the popular move-to-earn game, has entered a new collaboration with Casio’s G-Shock brand to launch a unique series of NFT sneakers. This partnership marks a significant step in the Virtual G-Shock project, which initially focused on digital watches.
The collaboration aims to blend fitness and technology innovatively by offering a limited-edition collection of co-branded NFT sneakers.
The new launch will be a new collection of 800 sneakers in NFTs designed and themed on the G-Squad sports line. These gift NFTs will drop on the Ethereum Scaling solution known as Polygon and will be accessible only through a raffle mint, which will happen from August 26 to 29.
The sneakers will be priced at 10,000 GMT, which is approximately $1,175 at current market rates. The event will be hosted on MOOAR, Stepn Go’s NFT marketplace.
Casio Senior GM of Timepieces Takahashi Oh noted this was an innovative idea that combined real and virtual systems. That collaboration is considered a continuation of the Virtual G-Shuck project, which had been dedicated to digital watches and other ephemera. This new venture with Stepn Go allows both companies to explore the intersection of fitness and blockchain technology.
STEPN GO x @GSHOCK_OFFICIAL first ever Genesis Sneakers
The countdown is over, and it’s time to break the news: We’re teaming up with G-SHOCK to release the very first STEPN GO Genesis Sneakers!
With 4 timeless designs, this collection of Genesis Sneakers is inspired by… pic.twitter.com/UtvEohfFmk
— STEPN GO (@Stepnofficial) August 21, 2024
Stepn Go initially gained attention in 2022 for its move-to-earn game model, where players earn cryptocurrency through physical activities like running and walking. However, the game required players to purchase NFT sneakers to earn rewards.
Launched in May, Stepn Go’s latest version adds social features, enabling users to share NFTs with friends, split rewards, or compete in challenges.
This partnership with G-Shock is a big leap for Stepn Go since it is no longer just a gaming app. It gives users a chance to interact with a company that is well-known for its toughness and uniqueness.
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