Jack Dorsey's fintech firm, Block, Inc., plans to invest 10% of its gross profit from Bitcoin products into buying more Bitcoin every month. The company, which was one of the first public firms to add Bitcoin to its balance sheet, bought $220 million worth of BTC across Q4 2020 and Q1 2021. As of March 31, Block held 8,038 BTC, worth $573 million. The company's Bitcoin gross profit for Q1 2024 was up nearly 60% YoY to $80.1 million. Dorsey believes that the world needs an open protocol for money and sees Bitcoin as a way to serve more people globally.