Iconic French fashion house Louis Vuitton is releasing its "Via Treasure Trunk" NFT collection, merging luxury with blockchain. Opening for registrations on June 8, these NFTs, priced at 39,000 euros (~$42,000), offer owners an exclusive digital and physical experience.

In addition to a physical Treasure Trunk, NFT holders gain unique Louis Vuitton shopping privileges and event access. As part of Louis Vuitton's "Via" project, owners can also buy digital keys to future NFT collections.

With this bold move, Louis Vuitton is further cementing its place in the intersection of luxury and digital technology.

Stay tuned for more updates!

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