TL;DR

  • Binance launches the global PayDay event to encourage holiday shopping with cryptocurrencies, offering $200,000 in PEPE tokens.

  • Two main promotions: a $10 PEPE reward for purchases of $20 and prizes of up to $350 for the top 100 shoppers who spend $200 or more.

  • The event is available from November 28 to December 12, 2024, but has geographical restrictions.

Binance has launched its global PayDay event, a campaign designed to incentivize shopping during the holiday season using cryptocurrency payments.

The event will be active from November 28 to December 12, 2024. It will offer rewards to Binance Pay users who make purchases at selected merchants using cryptocurrencies. In total, the exchange will distribute $200,000 in PEPE tokens, which will be shared among participants according to the promotion’s conditions.

Two Promotions

The event consists of two main promotions. The first offers $10 in PEPE for users who make purchases worth at least $20 in a single transaction with cryptocurrencies. This promotion will be limited to the first 19,480 qualifying users, and each participant can receive only one reward. Additionally, a “first come, first served” system will be used to allocate the rewards.

The second promotion targets higher-volume shoppers. Users who accumulate $200 or more in purchases during the event period will be eligible to claim a portion of a $5,200 PEPE prize pool. This fund will be distributed among the top 100 shoppers based on their spending volume. Rewards for the best participants range from $25 to $350 in PEPE, depending on their position in the purchase ranking.

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How to Participate in the Binance Event

To participate, users must be verified on the exchange and register their account before making purchases at the participating merchants. Users must use Binance Pay, a secure, commission-free payment platform that allows both large and small transactions. The payment system is compatible with over 11,000 merchants worldwide, covering a wide range of products, from luxury items to everyday essentials.

The PEPE/USD exchange rate to calculate rewards will be determined based on the market value at the time of the purchase. Binance also established that refunds made during the event will be considered when calculating the total purchase volume, and thus the rewards to be distributed.

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Geographical Restrictions

However, the event has geographical restrictions. Users from countries like the U.S., Canada, the United Kingdom, France, and several others will not be able to participate due to local regulations. Binance also stated that it reserves the right to modify or cancel the event at any time, if deemed necessary.