Unstoppable Domains and Blockchain.com Partner for DNS-Enabled Web3 Domain

Unstoppable Domains and Blockchain.com have announced a collaboration to create a DNS-enabled Web3 domain. The initiative aims to integrate Web3 domains into the traditional web ecosystem through an application with the Internet Corporation for Assigned Names and Numbers (ICANN).

Unstoppable Domains and Blockchain.com Collaborate on DNS-Enabled Web3 Domain

Unstoppable Domains and Blockchain.com plan to submit the “.blockchain” domain for ICANN’s upcoming six-year registration program. If approved, this domain would join established top-level domains like .com and .org. The collaboration seeks to bridge the gap between Web2 and Web3 domains, leveraging Blockchain.com’s large user base and transaction history to foster adoption.

“We are thrilled to partner with Blockchain.com on this ambitious venture,” Sandy Carter, COO of Unstoppable Domains remarked in a press release sent to Bitcoin.com News. “Our alliance is poised to start with a Web3 domain to test and deliver a low-cost solution. This is a step towards ensuring we can plan and strategize for the upcoming ICANN work.”

The .blockchain domain is designed to offer a low-cost, integrated naming solution for businesses, cities, and localities, building on Unstoppable Domains’ existing initiatives. The companies emphasize that their partnership is a strategic step towards a user-focused web, with the potential to introduce more Web3 domains alongside their traditional counterparts.

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