Fan Tokens are a subset of Social Tokens that specifically target artists and sports teams with a substantial fan following. In the cryptocurrency market, Fan Tokens primarily serve as representations of sports teams, particularly in football (soccer), followed by basketball and rugby.
This article will primarily examine Fan Tokens associated with football teams and their performance during significant events such as the World Cup and the Euro.
The utility of each Fan Token varies depending on the issuing entity. The value of the token tends to increase with the prominence of the issuer’s brand. Additionally, the platform responsible for token issuance also plays a role in determining its value.
