At Sui Basecamp in April, attendees got to experience a collection of Sui technologies in the form of Nami Bags, digital gift bags full of NFTs and coupons from the Sui ecosystem. Powered by Enoki, Mysten Labs' new customer engagement platform, even attendees without crypto wallets could easily claim their Nami Bag. The contents demonstrated the flexibility and portability of digital assets on Sui, and served as a compelling use case for promotions and audience engagement built on the Sui network.
Each conference attendee was able to claim a Nami Bag by activating the QR code on their badge and using either zkLogin to create a new wallet or connect with an existing wallet. The bags, each tied to a unique code, contained a randomly distributed set of gifts, including a SuiFren and five Basecamp-only digital accessories, commemorative NFTs, and vouchers claimable on different project apps. Some digital gifts could also be used to redeem swag at the event itself.
The Nami Bags proved a big hit among attendees and demonstrated how apps powered by Enoki can enhance brand engagement at live events.
0:00 / 1:29 1× The user journey
As with most conferences, Sui Basecamp attendees were all issued a badge. However, each badge included a QR code. When an attendee scanned their code, their browser opened a website inviting them to either use their existing login credentials from Google, or connect their existing Sui wallet. zkLogin, which powered the former path, would create a Sui wallet in the background for the user.
After this step, the attendee entered a unique claim code, which gifted them a digital Nami Bag. Opening that bag revealed a delightful assortment of digital assets, including an individual SuiFren unique to that Nami Bag. That NFT was complemented by four digital accessories with a Sui Basecamp theme, giving the SuiFren a unique look associated with the event. An additional phygital accessory could be redeemed for a croissant, SuiFrens travel mug, or a Dopp kit at the SuiFrens Parlor, an onsite booth at Sui Basecamp.
Among the Nami Bag contents was a SuiFren, which let the owner claim a travel mug at the SuiFrens Parlor. The combination of NFT and swag is referred to as a phygital accessory.
The Nami Bags also contained a commemorative Sui Basecamp NFT redeemable for a free year of SuiNS registration. Five to six other digital gifts included coupon codes and NFTs from projects such as Team Liquid, Quantum Temple, Suilend, KriyaDex, and NHN Pebble City.
On top of that, each Nami Bag came with an Enoki time capsule NFT. During the Enoki launch announcement at Sui Basecamp, five lucky attendees had their NFTs reveal that they were winners of a shopping spree at Galeries Lafayette.
Key Sui technology
As a promotion aiming for maximum reach, Nami Bags relied on Enoki, which bundles services easing the journey to user onboarding. The Nami Bags leveraged one of those services, zkLogin, to let Sui Basecamp attendees use their existing Google login credentials to create an account and claim their Nami Bag.
Through this mechanism, conference attendees new to crypto could easily participate, without needing to create a wallet. Behind the scenes, Sui verifies their credentials through a process that does not reveal either a username or password to the Sui infrastructure. With the login verified, the system creates a wallet to hold any digital assets acquired by that account. The user can use their credentials at any time to log in and access their assets, in a process that feels much more like a typical Web2 account creation process.
Of course, experienced crypto users had the option of connecting their existing wallets, storing all the Nami bag goodies along with any other digital assets they own.
Blockchain transactions also require gas fees, yet Enoki insulated conference attendees from having to acquire tokens to pay for the Nami Bags. Its sponsored transactions service let the Nami Bags developer pay the gas fees, creating a seamless experience for users.
Sui's dynamic NFTs played a big part in delighting conference attendees, turning a digital gift bag into a sublime experience. This innovative NFT technology allowed each SuiFrens to have five accessory NFTs, which could appear as shoes, clothing, or anything else. As each NFT is an object, the SuiFrens' owners can remove the accessories and trade them as individual items. Other blockchains would require that the original NFT and its accessory be burned, and two new separate NFTs be minted, an inefficient process to achieve the same result.
The Enoki time capsule NFTs in the Nami bag showed off an exciting capability which allows NFTs to be time-coded. With this programming, an NFT can transform at a specific time, making it ideal for raffle reveals as was done at Sui Basecamp. This technology opens up dramatic use cases, where thousands of people could all have NFTs expose a result at the same time, creating excitement and anticipation leading up to the reveal, with verifiable ownership and tracking afterwards.
Scratching the surface
With only a year since Sui Mainnet launch, builders haven't yet had the chance to explore all the myriad possibilities of the technologies. The Nami bags given away during Sui Basecamp show just some of the potential.
Enoki is quickly proving itself as a platform to easily onboard new users. Its set of SDKs and APIs lets builders incorporate its services without having to be a blockchain or Move expert, allowing anyone to access the superpowers of Web3. Dynamic and composable NFTs open up Sui's possibilities even further, with use cases as simple as a digital coupon or as far-reaching as a lottery ticket or voter ballot.