This opinion article explores the potential for Bitcoin and crypto to become more mainstream as major brands start to accept digital assets for payments. With #Bitcoin's recent price increase and growing optimism in the industry, the article suggests that significant adoption could be driven not only by technological advances but by key brands in non-financial sectors embracing crypto. Brands like Printemps, Virgin Voyages, and S.T. Dupont have begun accepting Bitcoin and Ethereum, signaling a shift toward crypto integration. The piece emphasizes that collaborations between crypto and well-known companies could pave the way for broader adoption, particularly with the support of platforms like GT Protocol, which integrates AI with crypto for e-commerce and brand collaboration. While mainstream adoption won't happen overnight, the growing involvement of major brands could accelerate crypto's presence in the retail and e-commerce spaces.

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