Genius Group, an AI-powered education and acceleration group has decided to adopt a “bitcoin-first” strategy, making bitcoin its primary treasury asset. The adoption of this strategy came after the company reorganized its board with the addition of experts in blockchain and Web3 technologies sector.

Also read: Semler Scientific Acquires More Bitcoin, Despite Mixed Q3 Financial Results

According to an announcement released on Tuesday, Genius Group is committing to hold 90% or more of its current and future reserves in bitcoin (BTC). The strategy also includes acquiring an initial target of $120 million in bitcoin, launching a Web3 education series for students, and enabling bitcoin payments on the company’s edtech platform.

Speaking on the adoption of this strategy, Thomas Power, Genius Group Director said:

Genius Group is focused on educating students for the exponential technologies of the future. We see bitcoin as being the primary store of value that will power these exponential technologies. The compelling case that we believe Michael Saylor and Microstrategy have made for public companies to invest in bitcoin as their primary treasury reserve asset is one that we fully endorse.

This ushers Genius Group into the company of organizations such as Microstrategy and Semler Scientific who have clearly established bitcoin investment strategies, as part of their organizational asset base.