The Queen of Crypto: Was He Yi the SECRET Weapon Behind Binance's Domination (or Just a Pretty Face)?
He Yi's story is an untold success story of Binance. Initially a travel TV host, she was captivated by Bitcoin's potential for global value transfer.
Joining OKCoin, she tackled a PR crisis and recruited the brilliant Zhao Changpeng (CZ) as CTO, forming a dream team. However, clashing egos led He Yi to depart OKCoin. A few years later, CZ, recognizing her talent, invited her to join Binance.
Under CZ's leadership and He Yi's marketing genius, Binance soared. They exploited the Chinese ICO crackdown to dominate the overseas market and invented Initial Exchange Offerings (IEOs) as a fundraising method. Rumors swirl that He Yi was the mastermind behind Binance's marketing strategies.
The analogy of Yu Ji, a historical figure known for her devotion to a powerful ruler, is apt for He Yi's dedication to CZ's vision.
Was He Yi a strategist or just a lucky charm for CZ? Did her beauty overshadow her brilliance? #HeYi #CryptoNewss #CZBİNANCE $BNB