McDonald's and Doodles team up for a festive collaboration, offering custom cups featuring Ethereum NFT art. Customers can unlock digital collectibles, access exclusive merchandise, and enjoy a unique experience at participating U.S. stores. The limited-edition cups showcase holiday-themed designs and provide access to Doodles' digital avatars and content. Doodles has also launched an avatar creation app on the Ethereum network. Internationally, McDonald's has utilized NFTs to promote its iconic characters and even launched a metaverse game. This partnership marks McDonald's significant venture into the NFT space, following previous digital asset initiatives. The collaboration includes a special track by musician Pharrell Williams and offers a glimpse into internet culture. With Doodles' collection valued at $64 million, this campaign aims to engage customers and enhance brand loyalty through innovative digital experiences. Read more AI-generated news on: https://app.chaingpt.org/news

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