Crypto markets are like a high-stakes clockwork, with explosive bull runs that show up almost every four years. These runs have the potential to create life-changing wealth—but more often, they also bring heartbreak. So, why do so many lose money, even though the pattern is known? Let’s unpack the real reasons behind these losses.

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### 1. The Anatomy of a Crypto Bull Run Cycle

Crypto operates on a somewhat predictable four-year cycle, yet most of that time is spent in a bear market. Here’s how these cycles have played out:

2014-2018 Cycle:

- Bear Market: 177 weeks

- Bull Run: 34 weeks

- Total: 211 weeks (4 years and 2 weeks)

2018-2022 Cycle:

- Bear Market: 157 weeks

- Bull Run: 47 weeks

- Total: 204 weeks (3 years, 11 months)

2022-2026 Cycle:

- As of now, we’re still waiting for the next all-time high (ATH). We’re in the depths of a bear market, building tension for the next big surge.

### 2. The Psychological Roller Coaster of a Market Cycle

Beyond the numbers, crypto cycles are an emotional battlefield. Losses often happen when emotions override logic, and each phase of the market cycle carries its own emotional traps:

#### 🟥 The Red Phase: ATH Hangover

- After a new ATH, the market dips. You might think it’s just a temporary pullback, so you hold on. Anxiety grows, but you stay invested, expecting a bounce back. As losses pile up, denial gives way to panic. Finally, at a 90% loss, you sell out of desperation, hitting that painful “capitulation” moment. This is a common exit point for many, especially new investors.

#### 🟨 The Yellow Phase: Recovery and Reluctance

- Prices stabilize, but you’re still reeling from losses. Caught between anger and regret, you might miss early signs of recovery. A hesitant optimism emerges as prices rally, but the memory of past losses holds you back, making it difficult to fully re-engage.

#### 🟩 The Green Phase: Back to Euphoria

- As prices break past the previous ATH, optimism reignites. Many jump back in, swept up by the thrill of each pump. Confidence soars, but without an exit plan, this euphoria turns risky. When the next crash arrives, it often catches even experienced traders off guard.

### 3. The Perfect Storm: Market Cycles + Psychology

When market cycles collide with emotional cycles, even the best trading strategies can fall apart. Here’s how each phase can set the trap:

- Red Phase: The high from reaching a new ATH clouds judgment, and as prices decline, anxiety escalates to panic. Without a plan, many investors exit in desperation.

- Yellow Phase: Sideways markets breed frustration and regret. Just as hope teases a potential comeback, caution can make you miss the early rally.

- Green Phase: Thrilled by new highs, you might dive back in without an exit plan. Euphoria blinds caution, and the next market downturn often hits hard.

### The Real Key to Winning in Crypto

Crypto losses come down to getting caught in this cycle—buying in at the peaks, holding through crashes, and letting emotions guide decisions. Recognizing the pattern is only half the game. The real edge comes from having a clear plan, sticking to it, and avoiding the emotional highs and lows that often lead to costly mistakes.

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Bottom line: To navigate crypto successfully, you need more than market knowledge. Self-discipline, emotional control, and a strong exit plan can help you avoid the pitfalls of this intense market cycle.