$VET PARTNERS WITH UFC! ๐ And Here Is The Reason! ๐๐ฅ
VET and UFC just announced an epic partnership that concerns the tokenization of gloves worn by fighters. Basically the gloves will contain a NFC chip that track fight data and consequently prove authenticity through the VeChain blockchain! This feature will prevent fraud in the secondary market. In my opinion, that's a strategic move from VET because it will gain exposure to a wider audience; it will attract sports fans and thus new potential investors! In fact, UFC counts millions of followers, more precisely: 625 million fans and 155 million social media followers! That's an insane marketing opportunity!
But What Benefit Gets UFC From This Partnership? ๐ค
Actually it is the revenue generated from collectible items with blockchain-backed authenticity. The tokenization of gloves will create new revenue streams for UFC Fighters and UFC company!
STAY TUNED! ๐ช