$SAGA Saga (SAGA) stock currently faces a mixed outlook, with analysts providing a consensus "Buy" recommendation despite recent struggles. As of late October 2024, analysts have a 12-month target price averaging £142, implying a potential upside of about 23% from the current price of around £115. However, the company's financial performance remains weak, as reflected in the first half 2023 loss of £1.89 per share. The broader sentiment seems bearish due to consistent earnings misses and a strained path to profitability.

For potential buyers, a reasonable entry point could be around £2.00, given the stock's fluctuation and technical indicators signaling a less favorable short-term outlook. As such, the current price around £2.00 appears close to a fair value, but cautious optimism is advised in light of the company's financial risks.